Shriram Properties
Shriram Properties partnered with ACX Convo AI, India’s first conversational AI solution designed for real estate pre-sales, to transform how their pre-sales operations handled lead engagement and qualification. The goal was to create a seamless, intelligent, and data-driven process that improved responsiveness, reduced manual dependency, and enhanced customer experience for the Serenity project in Yelahanka, Bangalore.
Challenges Identified
Low lead connectivity due to limited calling hours and manual follow-ups.
Delays in lead processing time exceeding 30 minutes per lead.
Limited insight into customer sentiment and call outcomes.
Complete dependency on manual QC and reporting.
Solution Implemented
ACX Convo AI was deployed as an intelligent calling and engagement engine that connected instantly with leads, captured real-time responses, and provided sentiment-based insights.
The AI assistant ensured every lead received a prompt response, eliminating delays and reducing QC overhead.
Additionally, post-call analytics and lead qualification metrics were automated for better sales visibility and decision-making.
Results Achieved
Improved from 30% → 65%
Increased from ~18% → ~27%
Reduced from > 30 mins → < 3 mins
Enabled through AI
Activated for sales and marketing insights
Reduced from Maximum → Nil
Impact
Shriram Properties achieved faster conversions, enhanced customer engagement, and gained real-time visibility into pre-sales performance – setting a new benchmark in AI-driven real estate communication.