Ashar Group
Ashar Group is a leading real estate developer recognized for its innovative projects and robust channel partner (CP) network. To strengthen their relationship with CPs and enhance overall efficiency, Ashar Group required a digital solution to streamline CP management, improve productivity, and drive better results.
Problem
Before implementing the Absolute CX platform, Ashar Group faced these challenges
Sourcing Managers (SMs) struggled to schedule and track meetings with CPs, resulting in missed opportunities and miscommunication.
CPs had to undergo a cumbersome manual process to register and provide KYC documents, leading to delays and operational inefficiencies.
CPs lacked easy access to project creatives, making it harder for them to engage their customers effectively.
Tracking CP and SM productivity and performance was a manual and time-consuming process, leading to gaps in performance evaluation and optimization.
The Absolute CX Solution
Absolute CX developed a Channel Partner App tailored to Ashar Group’s needs, enabling seamless operations and enhanced engagement
CPs can schedule site visits, track leads, and manage customer interactions with ease.
SMs can efficiently schedule CP meetings, track their locations, and upload MOM documents post-meeting, ensuring all interactions are documented.
The app allows CPs to digitally register/empanel themselves and upload essential documents like KYC, RERA Certificates, and GST Certificates, expediting the onboarding process.
CPs can download project creatives with automated, customized CTAs and share them directly with customers via the app.
SM and CP productivity, performance, and activities can be mapped in real-time, offering actionable insights for better decision-making.
The Results
The deployment of the Absolute CX Channel Partner App delivered remarkable results for Ashar Group
Easy access to tools, creatives, and lead management capabilities enhanced CP participation and involvement.
Automated CP registration and streamlined meeting documentation saved significant time and effort.
Real-time tracking and performance insights enabled better monitoring and optimization.
CPs could quickly access and share customized project creatives, driving better customer engagement.
Digitizing manual processes and centralizing data improved coordination and reduced delays.
Client Testimonial
“The Absolute CX Channel Partner App has been a game-changer for our operations. It has streamlined how we engage with our CP network, making our processes more efficient and transparent. The ability to track productivity and provide real-time support to CPs has been a massive value addition.”